Son Hoang standing on a wooden platform with terraced mountains behind himGet to know me!!Who's Ddoofi?!?

My name is Son Hoang but you can call me Ddoofi (Doo Fee)

I'm a 23 y/o artist and designer based in Hanoi, Viet Nam

I graduated from the University of Art and Design in 2026.

I like making doodles and street-style illustration (I'm not a good “drawing people” type of artist).

My illustration and design styles are polar opposites. My art draws inspiration from my childhood, whereas my designs are shaped by my adulthood.

Ddoofi standing in a bright white studio room
Ddoofi posing in a white outfit at nightLast Fire Crew

I enjoy any type of music that I find interesting, no matter the genre.

Proud to be a hip-hop dancer from Last Fire Crew. Gotta admit, the dancer life and hip-hop culture have completely shaped who I am today.

And yes, I've got ADHD — pretty cool, huh?

Ddoofi mid-motion in a studioADHD Gang